40s & Shorties participated in an exclusive pop-up store, alongside other street brands like: Carrots, Pleasures, and Street X, at event space J01 Gallery, during Art Basel, Hong Kong.

The brand produced a limited quantity of customized woven blankets and tote bags exclusive for the pop-up event.

The event and products were published on several editorial websites like Hypebeast.com, and received positive responses throughout social media.

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